SEO Tips

 I found some great tips for effective SEO, Search Engine Optimization

1. Keyword in domain name: The most critical factor in getting the sites ranked in competitive niches is having the keyword in the domain name. Most of the times in less competitive niches you can rank well easily if you have the keyword in your domain name, even when you have very less content.

I don't like to include hyphens in my domain names. What I like to do is to have the main keyword followed by something like review, scam, works, users etc.
So if my keyword was fat loss I would have something like fatloss XXXX.com




2. Keyword in title: this is one of the most critical on page factors. Including the keyword in the title is the primary on page factors. Almost every search engine JS insane amount of importance to this so make sure that you include your main keyword in your title tag.



3. Keyword in description: the description should include your keyword. What I like to do personally is to include the keyword first followed by a hyphen and then give the description. Try to squeeze in your keyword twice if possible.




4. Keyword density: the keyword density should be between 5 to 20%. It depends from niche niche but in most niches 5 to 20% is acceptable. Anything over 20% and your sites will never rank in the search engines. Search engines today are smart, they know what the black hat marketeers are up to.



5. Main keyword density of 1% in top third of the page: this is a factor that most people miss out. Make sure that the keyword is included at least one percent in the top third of your article. So if you article is hundred words and has three paragraphs, then your keyword should appear at least once in first paragraph. I hope you get the point and I'm sure most early in the books that you read on search engine optimisation did not tell you this.



6. At least one heading in the page: you should also have one heading in your article. Make sure that you include your Main title in the H1 tag and that will solve the problem. This is an easy but often overlooked factor of on page optimisation.



7. Total number of words in the article should be greater than 500: your articles should have at least 500 words for maximum search engine benefits. I know that ezine articles has spoiled a lot of you, most think that 250 word articles are enough but for maximum search engine optimisation benefit you need an article that has at least 500 words.



8. Number of words in description should be greater than 20: I'm sure that most of you must have never heard of this factor but still would have been able to get away with it because most of our descriptions are anyway more than 20 words. Keep this in mind because even this is a factor that in get you rank high in the search engines than your competitors.



9. Include an image: search engines, especially Google, loves media. If you include videos, images, audio etc. Google will love you. I find including image is the easiest so I include a lot of images, at least one with each article to get the Google LOVE.



10. Alt tag of the image: including your keyword in the alt tags of your image is very important and should never be overlooked. Most of the people never even think of this factor but I have personally experienced a boost in the search engine rankings of my sites when I included an image with my keyword as the alternate text.

It is a way of telling Google that the image that you have included on your page is relevant to the search query.




11. Internal link structure: your internal pages should link to each other. I try and squeeze on at least two links in the article body to other pages on my blog/website. You can use WordPress plug-ins for this if you use WordPress. One of the plug-ins that I use is KB linker.



12. External links: you should include links to high PR websites on your blog. I personally linked to a Wikipedia page that is related to my niche in my footer and also to copyscape. Include links to high PR websites even in the article body.



13. Number of tags: the number of tags should be greater than five.



If you get this correct and build high PR back links with little variation in the anchor text then you can rank really well in the search engines.

I used a voice recognition software for writing this article so if there are any typos please forgive me.

I hope you enjoy this, implement them on your present websites and see the difference yourself. These factors work and they will work if you make them work so work

Autoposting Blog and Landing Pages

I was lurking around one of the forums I visit and ran into a newbie that seemed to be in trouble. He created a autoblog using an autoposter called WpRobot and had over 2000 posts but wasn't making any cash and didn't sound like he was getting any traffic. (Wprobot is an excellent set of plugins for wordpress and I highly recommend them)

There's so many different ways to approach his problem....I just took the first thing that came to my head and gave him some ideas...hope they help the poor guy!!

Here's his question:

Blogs Vs Landing Pages?
Which system could potentially make the most money, Blogs or Landing Pages?

I only ask this because i have a blog thats automated with WPRobot but i think im doing something wrong as its not making anything and there are over 2000 posts, i have just read into Landing Pages to advertise (whatever) and with every Landing Page needs to be build by hand what would be worth it in the long run.

I know there are alot of wise people on here


Here's my post:

As was mentioned....just because you have 2000 posts doesn't mean you'll get traffic and/or sell things.

I think you need to backup a little and determine what the purpose of your blog or website is going to be. Ask yourself, "Why does your blog/website exist"

I hope you didn't get your 2000 pages in a short period of time....if so, your blog simply won't do well for anything....sorry :) but I'd start over.

You see, anyone can use some autoposting plugins and build a 2000 post blog in no time and Google knows it....so most autoblogs not done carefully are trash.

Learn the mechanics of building a blog, learn the differences between pages and posts.

You can easily use your blog and create a landing page with your blog, make it your index page (the first page that shows up when you type www.mysite.com and you could create some categories and SLOWLY post some relevant content to the blog over time.

Lets say you build a blog about Worms....fishing worms :) Your goal is to sell an ebook on how to raise worms.

You can set up categories like this:

night crawlers
red worms
fishing worms
big worms
small worms
raising worms

Set your autoposter to post to these categores....maybe 2 times a week to each category.....and let it post for a month.

By that time, you should get indexed. Do all the traffic tricks...GET LINKs to your site.

Now use the "Page" feature of your wordpress blog and create a salespage for your ebook. Inside wordpress you can make any Page appear as the index page....so you can make your new salespage appear as the index page. People interested in raising worms should start landing on your sales page.

OR

Do the same thing with the Page function but create a landing page that offers a free short report on raising worms. Your landing page would tell of the advantages of raising worms and all the money you can make raising worms. Your landing page would have an optin form so you can collect email and name, the autoresonder sends out the download link for the free worm report...... Now you have their name and email...they are on your list and you can create an email sequence telling them why they need to buy your best selling Worm Book!!! :)

Whether you do the salespage or landing page, all this time your autoblogging plugin, wprobot is adding content to your blog in a random manner....SLOWLY over time. Hopefully your content is relevant. Also, more importantly you are doing articles, or whatever your method of choice is for getting backlinks to your salespage, landing page and some deep linking.

There's many other methods and models of trying to monetize a blog like yours. If your doing adsense or CPA ....you need traffic and have to use the tricks to make people click on your ads.....pretty tough gig these days. But....there's plenty of BHW members making a go of this....keep reading and studying and trying.

Above all, don't worry if you spend a little time and money but your blog turns out to be a dud....it happens to everyone. Just move and start again. You'll succeed if you DON'T QUIT!!!!


Good luck to ya!

Squeeze Page Basics

Squeeze pages are basically one-page websites that offer you something in exchange for filling in your contact details. The page will also contain (at the very bottom) the business privacy standards and possibly other information like contact details. The squeeze page is designed so that the visitor will be compelled to take a very specific action. So, to be effective it should have a catchy headline, a story or some content that immediately catches the interest of the reader, examples of how the product or service is helping others, testimonials, and the bonuses the reader will get it he or she takes the action you desire. There is no navigating on the squeeze page. Your visitor will just follow it through and take action, or will decide to leave the site.

At this point, some squeeze pages will have a pop-up window incorporated to invite you back to the page by promising you a discount, an extra bonus, or some other benefit that the visitor will have a hard time passing up.

There is a lot of information about the best way to create a squeeze page or to have someone do it for you. Many internet marketers leave this work to established designers who understand exactly what kind of pages convert visitors into leads and/or sales. Others prefer to do it themselves. In either case, there are certain elements that are crucial to having a good squeeze page.

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The headline, of course, is the most important factor. It's been said that you have eight seconds at the most to capture your visitor's attention. If your headline doesn't do that, then the rest of the content on the page is pretty much useless. Keep in mind that the headline does not have to be "hypey", but it does need to be compelling. Also, you don't want to put the features of the product or service you are offering in the headline. Rather, you want to tell the visitor why he must have whatever it is you are offering, so speak in terms of benefits to him or her. Most squeeze page headlines are in red, and they can then be followed by a smaller sub-heading.

The rest of the squeeze page is about further convincing your visitor that what you are offering is not to be passed up. By the end of the squeeze page, he or she should feel he or she is going to be getting a tremendous deal just by giving you his or her contact information. Customer testimonials are necessary, as well as other examples. You also want to make sure that the visitor knows that there are limited items of whatever you are offering on your squeeze pages, or that the price will be going up soon, or both. If you don't give them a deadline, they will often just think that they will come back to it later, and then they never do.